Twist & Click



Cif’s new 'twist and click' eco refill, inspired U-Studio to come up with a body rocking, pop and lock approach to highlight the key mechanic of the product. We brought on Director Jamie Lane from our talent network to help add a touch of humour, helping to make more memorable.


Twist & Click

Behind the Scenes

Medical masks, Covid testing and one long shoot day including a green screen setup for the mini dancer.


We versioned for UK and Turkish TV and created social cut-downs to highlight the individual benefits in every aspect ratio.

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