Berghaus

How do you turn complex innovation into compelling brand storytelling?

Berghaus has led outdoor insulation tech for decades, but the innovations were buried in product jargon. 

We turned those ideas into Insulation Stories – a five-part series that fused designer interviews with mixed-media visuals, from stop-frame loops to animated CAD overlays.

Each story elevated Berghaus’ brand voice and reaffirmed its position as the Godfather of insulation – credible, creative and culturally relevant.

Irresistible Extra: This original format formed a framework for ongoing Berghaus product spotlight content.